We analyzed 122K+ buyers around one of Delhi’s top malls and found it’s not just location—it’s buyer psychology, brand fit, and catchment alignment that make all the difference.
This report uncovers how 3M+ homemakers buy—what drives them, where they live, and which pincodes hold the highest-value customers. Discover where intent meets influence.
Looking to grow your jewellery brand’s footprint across India? But not sure which cities, pincodes, or store locations actually drive purchases?
Many brands rely on...
80% of buyers in Tier-1 cities live in just 20% of areas. This report reveals India’s top buying pincodes so you can stop wasting reach and start targeting where it really counts.
Planning to grow your retail footprint across East India? But not sure if you should bet on Bhubaneswar, Guwahati, or somewhere smaller like Asansol?
Most...
This report uncovers the 8 pincodes driving 43% of all retail purchases—revealing where tradition meets trend, and where brands should focus next to win the city’s most active buyers.
Just 20 pincodes drive over 40% of the city’s retail sales. This report breaks down the high-intent hotspots, buyer behavior, and premium retail zones shaping modern Kolkata.